Maui jim who owns

A little pricey, but they have a nice fit and lens view. Maui Jim has nothing to do with Maui. They are not made on Maui , there is no Maui Jim.

It's an advertising hoax. And since most of us won't probably succumb to wearing cataract sunglasses or the like — at least not until our rightful time — Maui Jim's World Cup shades more than suffice.

Luxottica Group owns the optical departments at Target and Sears. Our polarized sunglasses with UV protection block Maui Jim , Inc. Maui Jim offers the best repair service options to our customers. Best Lenses for Your Environment. Maui Jim premium polarized sunglasses. They are popular among lifeguards and golfers, as well as the Honolulu police and fire departments. There are 25 models ranging in price from 27, yen to 34, yen.

We believe in delivering the best, and never feeling resigned to rest on our laurels; we continuously reinvest in technology, design, and lens materials. Walter is a firm believer in the fact that partnerships are based in relationship; the partnerships we build are done with face-to-face meetings, tours of our facilities, and handshakes to seal the deals.

We value our retailers and the solutions they bring to match our products with shoppers in a way that the consumer expects. JD: What is your biggest risk as it relates to Maui Jim and the business? MD: The biggest risk to our business is the consolidation of the industry. When you have one gargantuan entity that manages the entire vertical process lens casting, frame and lens production, retail, and insurance it limits choice for the consumers.

Fortunately, consumers are becoming more invested and educated about their purchases and are making their preferences known through their buying behaviors. JD: How are you able to maintain sales growth when you have the conglomerate sunglass brand s conquering the market share? All those things matter to the end consumer, who is ultimately the one in control.

Will it be more PR or advertising focused? MD: Interestingly, our fastest growing consumer is aged , and we are actively engaging in marketing activities that speak to that consumer in a meaningful way. Each generation has methods that appeal to them, and our approaches are as multi-pronged and diverse as our consumer profile; digital on demand, cable media, out of home, PR, event sponsorships, and subscription media.

MD: It would be Rey of course! Anyone with those characteristics needs protective, functional and fashionable Maui Jim sunglasses. Not just a chat bot on a website, but an actual, live person to call if need be—which we offer at our Peoria office.

MD: The fact that we truly have something for everyone; a lifestyle brand that can offer lens materials for work, home and play.

JD: If you could choose one celebrity to wear your brand, which would it be and why? MD: I am most proud of our commitment to our customers; both our accounts and consumers.

JD: Talk to Forbes about how technology aided you in the development of your brand? MD: Given the congested marketplace for sunglasses and eyewear in general, we were very intentional about how we wanted to carve out our niche. We started as a lens company and we knew that in order to differentiate ourselves from the competition, we would need to continue to reinvest in proprietary lens technologies.

Incorporated into seven new sunglass styles, our Classic Collection was introduced. Inspired by the beauty and culture of Maui, our mission is to spread aloha through vivid color, clarity, and detail. For those who appreciate the sun, Maui Jim provides more vibrant colors of the world while protecting your eyes from the harsh effects of glare and harmful rays.

We make your life brighter so you see the colors of your world at their best and always feel confident in your style. Maui Jim believes color and light are the key to human experience. Our sunglasses show you its full spectrum, so you can see the world like you've never seen. We believe everyone should experience all 16,, hues of beautiful color that surrounds us every day. We always show our true colors — true colors that come shining through in our superior customer service.